The New York Times
Date: 2012-02-29
Author: Arem Duplessis

Article Mentions
Author, Arem Duplessis
Mentioned, Hugo Lindgren
Mentioned, Jeremy Lin
By now, everyone knows and understands the force that is Jeremy Lin, so it only made sense for us to try and get him some better-looking gear. The magazines editor, Hugo Lindgren, came up with the idea to have a Linsanity logo contest, and asked me to select10 finalists. I imagined wed get a few entries that I could quickly edit down, then get back to designing our latest cover. More than 300 entries later, Ill admit that Im pleasantly surprised by the creativity that was brought to the task. My first step was to eliminate the stereotypical karate chops, dragons and Chinese script. There was one T-Shirt that actually read Strictly for my Ninjas; I balled it up threw a perfect teardrop into my office trash can. The hardest part about curatin...(read more)
... By now, everyone knows and understands the force that is Jeremy Lin, so it only made sense for us to try and get him some better-looking gear. The magazines editor, Hugo Lindgren, ...
... came up with the idea to have a Linsanity logo contest, and asked me to select10 finalists. I imagined wed get a few entries that I could quickly edit down, then get back to designing our latest cover. More than 300 entries later, Ill admit that Im ...


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