Luke Watson became a fixture of the fashion and music scenes through his association with the Hilfiger family and his years of managing a variety of musicians.
He first came to New York to work with pop-singer Michael Fredo. He also manages the up-and-coming indie band, Nathaniel Hoho and the Click Clack Boom.
Most of his time is spent working with Andy Hilfiger in a variety of capacities, including the facilitation of his work as Vice-president of Entertainment and Events for Tommy Hilfiger, USA, artist branding, marketing, and production through Andy Hilfiger Entertainment, and work with Andy's band, the X Brothers, featuring Joe Bouchard, founding member of Blue Oyster Cult.