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| About | edit |
Yaz Hernandez is a former fashion industry executive, Internet company founder, philanthropist, and patron of Latin arts. A native of Puerto Rico, she was listed by the New York Post as one of New York’s “top 25 Latino movers and shakers” and is deeply involved in civic organizations.
Hernandez has more than 15 years experience in the fashion industry, with diverse experience in marketing, product development and distribution. She began her career in New York City in 1982 with Gil Aimbez, as an account executive for the firm’s contemporary knitwear collection. In 1985, she became sales manager of the young designer collection of Eleanor Brenner, Ltd., also in New York. Later she joined Mondi of America, a global women’s fashion manufacturer and retailer, as an account executive.
During her career at Mondi, Hernandez steadily rose to the top, becoming national sales manager, then vice president of the most profitable division in the company, and finally serving as president from 1996 to 1998. She oversaw all U.S. operations, including 52 retail stores, the wholesale business, and all marketing, product development, and distribution.
In 1999, Hernandez co-founded Espanol.com, an Internet company, and headed the company’s marketing and merchandising operations until mid-2000. From 1996 to 2000, she was a member of the Young Presidents Organization, an international non-profit organization made up of young executives from around the world. Currently, she serves on the board of her family business, Wendco of Puerto Rico, Inc., a holding company of various U.S. fast food chains and real estate investments. She serves as vice chair of the board of trustees of El Museo del Barrio, where she has been a trustee since 2003; and as a trustee for the Fashion Institute of Technology, of which she is an alumna. In addition, she serves as co-chairman of the Couture Council for The Museum at FIT.
Hernandez earned her Bachelor of Arts in communications from Loyola University in New Orleans and studied at the American University in Rome. From 1981 to 1982, she studied fashion buying and merchandising at FIT. In 1996, she enrolled in the Kellogg Executive Development Program at Northwestern University.
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New York Social Diary
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NY Post
Page 6
Patrick McMullen
Quest
Quest
Harpers Bazaar
New York Social Diary
Gift from Goya
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Yaz Hernandez on Guest Of A Guest
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| Past | ||
| 11/11/2009 | American Folk Art Museum's Gala Celeb... | |
| 11/05/2009 | The Museum at FIT's American Beauty O... | |
| 11/02/2009 | APERTURE FOUNDATION 2009 Benefit Hono... | |
| 10/30/2009 | EL MUSEO'S Young International Circle... | |
| 10/15/2009 | American Folk Art Museum's Kickoff Pa... | |
| 10/15/2009 | EL MUSEO DEL BARRIO Inaugural Preview... | |
| News and Editorial Mentions | edit |
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This Week | |
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Dick Parsons never falls short (NY Post Page 6 2009-11-16) |
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This Month | |
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Hair Suits And Other Things Thread At Opening Of In Stitches (Guest of a Guest 2009-11-13) |
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The stuff New York is made of (New York Social Diary 2009-11-06) |
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El Museo Del Barrios Dia De Los Meurtos With Tinsley Mortimer (Guest of a Guest 2009-11-02) |
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This Year | |
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Changes (New York Social Diary 2009-09-24) |
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A return to the city (New York Social Diary 2009-09-10) |



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